Which Country Has the Highest CPM on Adsterra?
Cost per mille (CPM) is a metric used to measure the cost of an ad campaign per 1,000 impressions. In the context of Adsterra, CPM refers to the amount of money a publisher will earn for every 1,000 ad impressions served.
The CPM rate for a particular country will vary depending on a number of factors, including the GDP of the country, the level of internet penetration, and the demand for advertising. In general, countries with higher GDPs and more internet users tend to have higher CPM rates.
According to Adsterra, the following countries have the highest CPM rates:
- United States: $15.40 (Android) / $20.00 (iOS)
- United Kingdom: $6.00 (Android) / $10.00 (iOS)
- Malaysia: $8.40 (iOS)
- France: $9.30 (iOS)
- Germany: $5.50 (Windows)
Of course, the CPM rate for a particular country can also vary depending on the ad format, the time of day, and the device used. For example, popunder ads tend to have higher CPM rates than banner ads. And CPM rates are typically higher during peak traffic times.
If you're a publisher looking to maximize your earnings from Adsterra, it's important to target countries with high CPM rates. You can also try using different ad formats and targeting different times of day to see if you can improve your CPM rates.
Here are some tips for increasing your CPM on Adsterra:
- Target high-CPM countries. As mentioned above, countries with higher GDPs and more internet users tend to have higher CPM rates.
- Use different ad formats. Popunder ads and social bar ads tend to have higher CPM rates than banner ads.
- Target different times of day. CPM rates are typically higher during peak traffic times.
- Place ads strategically. Don't place too many ads on a single page, and make sure they're placed in high-traffic areas.
- Use high-quality content. The quality of your content will also affect your CPM rates.
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